Prodigy Network Unveils Luxury Penthouses at Trump Soho® Hotel Condominium New York to Real Estate Community

Approximately 100 real estate professionals joined Prodigy Network, the exclusive sales and marketing organization for Trump SoHo® Hotel Condominium New York, for the exclusive broker preview of the property’s 11 newly unveiled penthouses which are priced from $2.5 million to $8.7 million.

Guests enjoyed cocktails and hor d’oeuvres catered by in-house eatery Quattro Gastronomia Italiana, the second location of the acclaimed South Beach restaurant, along with unprecedented panoramic views of New York City and beyond, while touring the only duplex penthouse on the 43rd and 44th floors.

Atmosphere

Raffle prizes were awarded to guests including treatments at The Spa at Trump®, with New York’s first luxury Turkish hammams, currently on Condé Nast Traveler’s 2011 Hot List and dining at Quattro.

“We’re thrilled to welcome the real estate community into Trump SoHo,” said Sara Clephane, Sales Director at Trump SoHo. “We received resoundingly positive feedback from our event attendees. We look forward to continued momentum at the property.”

Trump SoHo, the impressive 46-story silver-glass building located at 246 Spring St. designed by Handel Architects with interiors by the Rockwell Group and custom furnishings by Fendi Casa, boasts 391 hotel condominium studios and suites priced from $1 million to $2.26 million, and penthouses from $2.5 million. Owners at Trump SoHo are able to use their fully furnished and serviced studios, suites and penthouses for up to 120 nights each year. When not in use by owners, they are placed into an available rental management program providing a convenient ownership model

Owners and guests also enjoy the resources of Trump Attaché, a luxury on-site concierge; a 6,000 square-foot outdoor pool deck; state-of-the-art fitness center; SoHi, an 1,800-square-foot top-floor private venue; an open-air urban plaza along the east side of the property; a 30-person screening room; a private business center and an event space for up to 220 guests, as well as 24-hour room service, evening turndown service, and more.

Photos  ©RICHARDKOEK/PatrickMcMullan.com

Trump Soho Hotel Opens

Trump Soho was unveiled on Friday morning at the official ribbon cutting ceremony. Met with a resounding standing ovation from media, guests and hotel staff, Donald Trump announced his excitement about the project, that “vitality, commitment, and quality makes all the difference.”

Trump Soho Lobby

Along with Donald Trump were his children, Ivanka, Eric and Don Jr. as well as developers Alex Sapir, Julius Schwartz and Deputy Mayor Robert Lieber.

Located at 246 Spring Street, the dramatic, 46-story silver-glass hotel in Downtown New York has incredible views of the city’s skyline, the Hudson River, Statue of Liberty and Empire State Building. Blending classically inspired interiors with contemporary New York design, this SoHo hotel’s 391 elegantly appointed rooms and suites feature floor-to-ceiling windows, furnishings by Fendi Casa, and custom bedding by Bellino. With just 12 rooms per floor, Trump SoHo has the ambiance of an intimate hotel. Special introductory rates start at $389 per night. The first guests began checking in Friday morning.

Trump Soho 1 Suite

Trump SoHo offers such Trump Hotel Collection hallmarks as world-class dining at Quattro Gastronomia Italiana, the signature services of the Trump Attache®, and the Trump® Kids and Trump® Pets programs. Kastel cocktail lounge and The Library, outfitted with TASCHEN books, provide unique spaces to enjoy a cappuccino or a glass of wine. Trump SoHo also offers the most meeting and event space in the neighborhood, with over 12,000 square feet that can be customized for any occasion.

Trump Soho Library

The Spa at Trump®, with New York’s only authentic luxury hammam, and seasonal Bar d’Eau on the lush, 6,000-square-foot Pool Deck, will open in early summer.

The restaurant, Quattro, features a 150 seat, 3,800 square foot interior with a mezzanine area and two private dining rooms.  The menu offers Northern Italian cuisine that marries local produce with specialty ingredients.  We were also informed that the restaurant was completely booked Friday and Saturday nights.

Trump Soho Quattro

The hotel is actually a condominium in which the owners can rent out their units when they aren’t staying there. In the case of Trump Soho, owners can occupy the unit for up to 120 days per year, and no more than 29 out of 36 consecutive days. It’s actually not that many days of the year, so owners will most likely be comprised of international residents who enjoy the rental benefits and probably wouldn’t want permanent residence in the city. It may attract other types of investors as well–although when you hear the prices, you may question the investment value.

Investment Potential:

As we previously reported, some buyers may be a little confused about the hotel/condo model, but the building is a big attraction for deep-pocketed travelers, international residents, and others looking for a place to stay for a month or two.

The location, services, views and uniqueness of the product for the area are very impressive, as is the potential rental income from the hotel.

Trump Soho – 246 Spring Street

Trump Soho - 246 Spring Street

Overview

The Trump Soho “Hotel Condominium” is a joint venture between the Sapir Organization, Trump, and The Bayrock Group. If you’re like plenty of people, including myself until very recently, you may not understand the exact requirements for this sort of obscure classification. The condominium is actually a hotel in which the owners can rent out their units when they aren’t staying there. In the case of Trump Soho, owners can occupy the unit for up to 120 days per year, and no more than 29 out of 36 consecutive days. It’s actually not that many days of the year, so owners will most likely be comprised of international residents who enjoy the rental benefits and probably wouldn’t want permanent residence in the city. It may attract other types of investors as well–although when you hear the prices, you may question the investment value. (more…)